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行動 vs. 不行動の後悔

有機農産物を購入することと従来型農産物を続けることの比較

行動した場合

有機の購入 — プレミアムを支払う

15%

行動しなかった場合

従来型農産物を続ける

46%

それぞれの選択を後で後悔した人の割合。バーと完全な記録は下に表示されます。


ライフスタイル

最終確認 2026-05-30

証拠の質 3.88/5

8次元のレビュー評価。基準は 品質ルーブリック 。各次元は1〜5で評価。

D1 出典の検証
5/5
D2 出典の権威性と独立性
4/5
D3 後悔率の正確性
2/5
D4 出典の比較可能性
4/5
D5 ギロヴィッチ・パターン
3/5
D6 文章の質
4/5
D7 注意事項の完全性
4/5
D8 サンプルの質
5/5
平均 3.88/5
Two apples on a plain table, one with a small leaf tag and one without, both slightly faded.
代替データ — この決断に関する直接的な後悔調査は存在しません。比率は後悔を直接尋ねる質問ではなく、満足度スコアとアクセス障壁のデータから導出されています。以下の注意事項を参照してください。

行動への後悔

有機の購入 — プレミアムを支払う

15%

米国成人の15%が有機食品を積極的に避けている(回避プロキシ — 立場であり、後悔の振り返りではない)

米国成人、全国代表的サンプル

横断調査、2014年7月7日-10日実施

不作為への後悔

従来型農産物を続ける

46%

米国成人の46%が残留農薬を食品安全に関する上位3つの懸念事項にランク付けしている(懸念プロキシ — 直接的な後悔ではない)

18-80歳の米国成人、全国代表的サンプル

横断調査、2025年3月13日-27日実施

この選択を後悔した割合

inaction dominates — 不作為が優勢 — 多くは行動しなかったことを後悔しています。

関連する決断

意味的に類似する決断 — 同じ領域、異なるトレードオフ。

金融

投資

この選択を後悔した割合

不作為が優勢

不作為の後悔が3.2倍高い

lifestyle

旅行費

この選択を後悔した割合

不作為が優勢

不作為の後悔が11.8倍高い

金融直接

住宅購入

この選択を後悔した割合

不作為が優勢

不作為の後悔が5.6倍高い

金融直接

適正サイズ vs. 大きめ

この選択を後悔した割合

行動が優勢

行動の後悔が1.6倍高い

lifestyle

EV vs ガソリン車

この選択を後悔した割合

行動が優勢

行動の後悔が2.9倍高い

lifestyle

頻繁な間食

この選択を後悔した割合

不作為が優勢

不作為の後悔が1.8倍高い

金融

奨学金ローン vs. 安価な道

この選択を後悔した割合

不作為が優勢

不作為の後悔が1.3倍高い

金融

早期投資

この選択を後悔した割合

不作為が優勢

不作為の後悔が3.2倍高い

この決断の背後にあるリスク

この選択の根底にある確率。

Forty-six percent of US adults rank pesticides and pesticide residues among their top-3 food safety concerns, according to the IFIC 2025 Food and Health Survey of 3,000 US adults fielded in March 2025 — the third-highest food worry in the ranking, behind foodborne illness and cancer-causing chemicals. That figure is the inaction-side proxy shown above, used because no US survey asks the question consumers actually face: “do you regret not buying organic?” The 46% is ambient concern, not retrospective regret, and it includes many people who already buy organic and therefore cannot logically regret the conventional choice — so the true share of conventional-buyer regret is bounded above by 46% and is likely substantially lower. What the IFIC data establishes is a wide population of US adults who carry some level of unease about pesticide residues, regardless of whether they have ever translated that unease into a buying decision.

On the action side, 15% of US adults actively avoid organic foods, per Gallup’s 2014 national survey of 1,013 US adults — the share who have effectively concluded the organic premium is not worth it as a regular buying choice. This figure also falls short of a direct regret measure: some of that 15% never paid an organic premium at all and avoid on cost or principle, while others tried organic and walked back from it. The two figures come from different surveys a decade apart, use different sampling and weighting methodologies, and measure different constructs (behavioral stance vs concern ranking), so the apparent 3:1 inaction-to- action ratio overstates the precision of the cross-side comparison. Pew Research (2016) found that 55% of US adults believe organic produce is healthier than conventional, corroborating the direction of the inaction signal while suffering from the same current-organic-buyer contamination.

The literal regret survey for this decision does not exist, and the proxies bracket a directional answer rather than measure it. What the data supports is that more US adults carry organic-related concern than carry organic-avoidance commitment, which is the structural shape of an inaction-dominates pattern in the Gilovich sense. The underlying probability question — whether pesticide residues on conventional US produce actually cause measurable harm at consumer exposure levels — is covered in the pesticide-residue-food entry, which estimates the attributable lifetime risk at roughly 1 in 1,000,000. The regret data and the harm data do not converge: the concern is widespread, the avoidance is narrower, and the measured residue risk on US-compliant produce is vanishingly small. The decision-pair page reports the proxy figures; readers can carry their own weights for what counts as regret.

出典: 行動

根拠台帳

以下の各数値は各出典が報告した内容であり、引用した原文の抜粋と算出方法を記載しています。リンクをクリックして直接確認できます。

1/2 件の出典が引用元と一字一句一致することを独立して検証済み

  1. [1] Gallup News — Forty-Five Percent of Americans Seek Out Organic Foods 検証済み
    Forty-Five Percent of Americans Seek Out Organic Foods
    統計値
    45% of US adults actively try to include organic foods in their diet; 15% actively avoid organic foods; 38% don't think either way
    抜粋
    “"Forty-five percent of Americans actively try to include organic foods in their diets, while 15% actively avoid them. About four in 10 Americans, 38%, say they don't think either way about organic foods in their food choices." ”
    出典データ
    2014-08-07
    アクセス日
    2026-05-30
    検証
    グラウンディング監査の際、抜粋を引用元から独立して再取得し、原文と一字一句一致することを確認しました。
    計算過程
    Gallup national poll, N=1,013 US adults aged 18+, fielded July 7-10, 2014. We use the 15% "actively avoid organic" figure as the action-side proxy. This is NOT a retrospective regret measure — it is a stance about future buying. Some share of the 15% never paid an organic premium at all and avoid on principle or cost; a different share tried organic, concluded the premium was not worth it, and now avoids. The figure brackets the "premium-not-worth-it" direction without isolating it. Flagged as "(proxy)" in the display string. Gallup notes that organic foods typically cost 20-100% more than conventional alternatives, which is a likely driver of avoidance especially among lower-income respondents (where avoidance reaches about 24%).
    独立性
    Gallup national survey using independent random-digit-dial sampling; methodology and weighting are publicly disclosed and not derived from the Pew or IFIC surveys used elsewhere in this entry.
  2. [2] Pew Research Center — The New Food Fights: U.S. Public Divides Over Food Science
    The New Food Fights: U.S. Public Divides Over Food Science
    統計値
    41% of US adults say there is no difference between organic and conventionally grown produce; 3% say conventional is better
    抜粋
    “"55% of Americans believe organically grown produce is healthier than conventionally grown varieties, while 41% say there is no difference between organic and conventionally grown produce and 3% say that conventionally grown produce is better." ”
    出典データ
    2016-12-01
    アクセス日
    2026-05-30
    計算過程
    Pew Research Center, N=1,480 US adults, fielded May 10 - June 6, 2016. Provides the corroborating share of US adults (41% + 3% = 44%) who do not rate organic as healthier and would therefore see no health rationale for the organic premium. Used as supporting context for the Gallup 15% avoidance figure; the two surveys converge directionally on the existence of a substantial population that does not buy into the organic-health case. This source does NOT supply the action-side 15% rate; that is from Gallup 2014.
    独立性
    Independent Pew Research survey using its American Trends Panel methodology; no shared sample or weighting frame with the Gallup 2014 poll.

出典: 不作為

根拠台帳

以下の各数値は各出典が報告した内容であり、引用した原文の抜粋と算出方法を記載しています。リンクをクリックして直接確認できます。

1/2 件の出典が引用元と一字一句一致することを独立して検証済み

  1. [1] International Food Information Council (IFIC) — Confidence in food safety hits record low: IFIC 2025 Food & Health Survey 検証済み
    Confidence in food safety hits record low: IFIC 2025 Food & Health Survey

    See all 2 Likelier entries citing this source →

    統計値
    46% of US adults rank pesticides and pesticide residues among their top-3 food safety concerns; cancer-causing chemicals at 47% and foodborne illness at 50% are the only higher-ranked concerns
    抜粋
    “"Foodborne illness from bacteria, such as E. coli, Salmonella, or Listeria, tops the list of consumer food safety concerns, with half of Americans (50%) ranking it among their top three. Cancer-causing chemicals (47%), pesticides (46%), and heavy metals (41%) follow closely." ”
    出典データ
    2025-05-21
    アクセス日
    2026-05-30
    検証
    グラウンディング監査の際、抜粋を引用元から独立して再取得し、原文と一字一句一致することを確認しました。
    計算過程
    IFIC 2025 Food & Health Survey, N=3,000 US adults aged 18-80, fielded March 13-27, 2025 and weighted to US Current Population Survey demographics for age, education, gender, race/ethnicity, and region. We use the 46% pesticide-residue concern figure as the inaction-side proxy: it brackets the share of US adults for whom the case for organic — sold to consumers primarily as a pesticide-avoidance pathway — has some current salience. This is NOT a regret measure. It is the share who rank pesticide residues as a top-3 concern; many of them already buy organic (and therefore cannot regret the conventional choice), while others have not connected their concern to a buying decision at all. Flagged as "(proxy)" in the display string. The number overstates true inaction regret because it includes current organic buyers; the actual share of conventional-buyer regret is bounded above by 46% and likely substantially lower.
    独立性
    IFIC is an industry-supported nonprofit with publicly disclosed methodology; the 2025 survey is independent of the Gallup 2014 poll and the Pew 2016 survey used on the action side. Industry sponsorship is a potential bias direction relevant to interpretation, though the 46% pesticide-concern figure runs against the food-industry interest in low concern levels and is consistent across multiple independent surveys.
  2. [2] Pew Research Center — The New Food Fights: U.S. Public Divides Over Food Science
    The New Food Fights: U.S. Public Divides Over Food Science
    統計値
    55% of US adults believe organically grown produce is healthier than conventionally grown produce; among Americans who eat organic foods, the figure rises to 75%
    抜粋
    “"55% of Americans believe organically grown produce is healthier than conventionally grown varieties... 75% of Americans who say they eat organic foods consider them to be healthier than conventionally grown foods." ”
    出典データ
    2016-12-01
    アクセス日
    2026-05-30
    計算過程
    Pew Research Center, N=1,480 US adults, fielded May 10 - June 6, 2016. Provides the upper bound for inaction-regret framing: 55% believe organic is healthier, but this includes current organic buyers who cannot logically regret not buying organic. The cleaner inaction-regret quantity is bounded above by 55% and below by the share of conventional buyers who nevertheless believe organic is healthier — which Pew does not directly publish. The IFIC 46% concern figure is used as the headline inaction-side proxy because it more closely captures current ambient unease; Pew is included as the belief-direction corroboration.
    独立性
    Independent Pew Research survey; same dataset cited on the action side for its 41%-no-difference figure, used here for the complementary 55%-organic-healthier figure on the opposite side of the same question.

注意事項

どちらの側も後悔を直接測定しておらず、米国の公開調査で「有機にプレミアムを支払ったことを後悔していますか?」または「有機を買わなかったことを後悔していますか?」と正面から尋ねるものはありません。アクション側の15%は、有機を積極的に避ける米国成人を対象とした2014年のギャラップの数値です — 将来の購入行動についての立場であり、支払ったプレミアムについての振り返り後悔ではありません。その15%の一部は有機にプレミアムを支払ったことがなく、コストや原則で避けています;別の一部は有機を試して、プレミアムは価値がないと結論付けました。この数値は後悔の方向を括っていますが、それを分離していません。「(プロキシ)」と全体を通してフラグが立てられています。インアクション側の46%は、残留農薬を食品安全に関する上位3つの懸念事項にランク付けする米国成人の2025年IFICシェアです — 周辺的な懸念の尺度であり、後悔の尺度ではありません。これらの46%の多くはすでに有機を購入しており、従来型の選択を後悔できません;他の多くは購入決定に結びつけずに懸念を表明しています。この数値は、従来型購入者の後悔の真のシェアを過大評価しています。2つの調査は異なる年(2014年対2025年)からのもので、異なるサンプリング方法とモードを使用し、異なる構成概念(行動立場対懸念ランキング)を測定しているため、横断的比較可能性が制限されます。米国成人の55%が有機の方が健康的だと信じているという2016年Pewの所見はインアクション側のシグナルの方向を確認しますが、同じ現在の有機購入者による汚染問題に悩まされています。この決定に関する文字通りの後悔データは存在しません;プロキシは方向性のある答えを括ります(米国成人は有機回避コミットメントよりも有機関連の懸念を多く抱えている)が、明確な数値的な後悔比較を生み出すことはありません。米国産農産物の残留農薬による実際の害は、pesticide-residue-foodで扱われており、生涯リスクは約100万分の1と推定されています。

生データ: /api/decisions.json

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